We have only recently begun to work in the world of Spectacular Signage. This is three dimensional design on a grand scale. An opportunity to Landmark a Brand.

Signage has always been a part of Set Design. Every television news set is branded. Every corporate meeting or exhibit is branded. Films, commercials and spots often require signs, sometimes futuristic, sometimes a Period reproduction.This is one reason that set designers need to be trained also in graphic design.

In Television Set Designs, we often create signs just to shoot through, here they are the main attraction, well, the main attraction aside from what they are indicating.